SILK & LAWN

REPOSITIONING A GROWING FASHION ACCESSORIES BRAND

The Challenge

Silk & Lawn, formally Tot Knots, approached us to help them with the repositioning and renaming of their business as they entered a new phase of the business, products and growth.

The Solution

We ran a series of workshops to define a brand purpose and brand pillars, a guide for how the business comes to life visually and verbally for their customers. Using these, we supported the development of their new name and brand positioning.

“Thank you so much Blue Panda for your help in defining the next phase for our brand and making our business ready for its next exciting phase of growth! The workshops you ran were so helpful in us understanding how we move forward with a purposeful strategy based on insights.”

Katie, Owner Silk & Lawn

SILK & LAWN

The Challenge

The Solution

“Thank you so much Blue Panda for your help in defining the next phase for our brand and making our business ready for its next exciting phase of growth! The workshops you ran were so helpful in us understanding how we move forward with a purposeful strategy based on insights.”